Domain brokerage

The name you want is already registered. That is the normal case, not the exception, and it does not mean the name is unavailable. We approach the owner, run the checks and negotiate on your behalf.

Discuss an acquisition

Why buyers do badly on their own

Most people buy one domain in their working life. The owner on the other side may have sold dozens. That asymmetry, more than the name itself, is what sets the final price.

  • The first approach sets the ceiling. An email that reveals a funded company behind the request changes the number before the conversation starts.
  • An appraisal figure is not a price. A model scores length, extension and keywords, and is fitted partly to asking prices. A dated comparable is a price someone actually paid, and it is the only figure a seller can be held to.
  • Availability is not the right to use. A name free at a registrar can still collide with a registered trademark in your sector, and that question is settled with an attorney rather than at checkout.
  • The transfer is where deals fail. Transfer locks, registrar codes and escrow steps are routine for us and new to almost every buyer.

How an acquisition runs

  1. Scope and target list

    We agree what you are actually trying to secure: one exact name, or a shortlist of names that would serve the same purpose. A shortlist changes the negotiation, because no single owner is then indispensable.

  2. Valuation on comparables

    We build a defensible range from dated comparable sales of similar length and extension, and we tell you when that range is wide and why. You get a number you can hold to, and a walk-away point decided before the conversation, not during it.

  3. Approach and negotiation

    We contact the owner as the intermediary. You stay out of the exchange, which is the point: your identity and your urgency are the two pieces of information most likely to move the price against you.

  4. Due diligence

    Ownership and control at the registrar, usage history, dispute history, and whether the name carries anything you would rather not inherit. Trademark clearance runs in parallel, with your attorney.

  5. Escrow and transfer

    The transaction completes through a third-party escrow service. Funds release when the domain lands in your account, not before.

What we can and cannot do

What this service does

  • Keeps your identity out of the first approach.
  • Grounds the price in dated comparable sales rather than in an estimate.
  • Handles the transfer mechanics end to end.
  • Tells you when a name is not worth what it will cost.

Where it stops

  • We cannot make an owner sell. Some do not reply, and some name a figure no reasoning will move.
  • We do not guarantee an acquisition, a price or a timeframe, and no broker honestly can.
  • We are not attorneys. Trademark clearance and disputes belong with your counsel.
  • We are not a registrar. Registration and renewal stay with the registrar you choose.

Selling an existing domain

The same service runs in the other direction. If you hold a domain your business has outgrown, we can act as the intermediary on a sale: valuation on comparables, approach, negotiation and escrow transfer.

If the name is short and brandable, it may instead suit our curated marketplace, which reaches buyers who are already looking. Acceptance there is not automatic, and the price expectation ends more submissions than the name itself does.

Buying or selling a domain?

Work with an intermediary

Valuation on comparables, negotiation, due diligence and escrow transfer, in both directions. Tell us the situation and we will say whether brokerage is the right route.

Start the conversation